A conversation with interior designer and creator of Berrys & Grey, Nicole Pugh.

3 Min Read

Berrys and Grey is not just any interiors and lifestyle store; it is the embodiment of a lifelong dedication to tailoring inspiring spaces. From interior design services to opulent faux flowers arrangements, Nicole Pugh has become synonymous with bespoke home style.

Nicole has always had a creative drive and has carried a love for interiors since a young age, offering home styling advice to her parents and redecorating her bedroom on regular occasions. Propelling her passion for interiors forward, Berrys & Grey launched as a physical store located in Cornwall, shortly after a second store opened in Norwich, and Holt on the North Norfolk coast.

Inspired by a passion for creating beautiful interiors, Nicole has built a reputation for creating stylish and luxurious spaces, offering high-end bespoke interior design services while showcasing affordable luxury through home accessories and furniture.

‘‘The most enjoyable part of a project is seeing people’s mood change, from not believing that their space can bring them so much happiness.’’
Nicole Pugh

As the business grew, Berrys & Grey generated a high reaching following on social media gaining many wonderful new customers, fabulous photo tags and mentions by other inspiring creatives. With online presence becoming ever more dominant, March 2019 saw Berrys & Grey evolve into a solely online platform, offering a lifestyle, products and service with a passion.

“We now find passion through interior design services, showcasing some incredible items to purchase online, and luxe yet affordable, conscious creative sourcing”.

For Nicole, it is the reaction of her customers that often delights; “The most enjoyable part of a project is seeing people’s mood change, from not believing that their space can bring them so much happiness.”

It is her personalised approach that sets Berrys & Grey apart, she finds genuine satisfaction in building relationships, understanding clients' visions, and transforming their dreams into reality.

The emphasis on detail is what defines Berrys and Grey, making each project a personal journey, that her clients feel fully invested in.

Her creative flair is obvious the moment you enter both her home and workspace, but perhaps it’s her bedroom that really shows her artistry. Featuring a custom-made mural by Bland Design, created with over 1,000 pieces of gold leaf, Nicole’s style is eminently self-confident and often augmented with bold statement pieces.

‘‘If anything ever feels stagnant, never feel afraid to move it around.’’
Nicole Pugh

It only seems natural that Nicole’s first tip for refreshing a home is to embrace change. She shares, “If anything ever feels stagnant, never be afraid to move it around.”

She also recommends starting with neutral colours, to create a base, before adding accent colours that ‘’(...)emulate your personality’’.

Despite the challenges encountered along the way, Nicole has established herself as an authority in affordable luxe and her journey is a testament to the transformative power of following your dreams.